Quality | Directorate of Corporate Marketing | Haliç University

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Directorate of Corporate Marketing

Quality | Directorate of Corporate Marketing

Mission & Vision

Mission

Drawing inspiration from the rich cultural heritage of the Golden Horn, Haliç University is committed to advancing knowledge and creativity, and to making a meaningful impact in science, the arts, and sports at a global level.

Vision

Guided by the deep historical legacy and cultural significance embodied by the Golden Horn, Haliç University envisions becoming a leading institution in education, research, and societal contribution, shaping the future through innovation, academic excellence, and global engagement.

Role Descriptions

Directorate of Corporate Marketing;

Plans, implements and evaluates the university’s corporate brand management, communication strategies and marketing activities.
Develops inter-institutional collaborations, sponsorship agreements and strategic partnerships.
Enhances the university’s digital visibility and media presence.
Strengthens the perception of the Haliç brand through corporate events, launches, projects and campaigns.
Develops integrated marketing and communication strategies to enhance student and stakeholder experience.
Adopts data-driven decision making, innovation and sustainability-oriented approaches in line with the university’s vision.