Continuous Improvement: To continuously enhance and develop quality in education, research and development, and administrative service processes.
Participation: To ensure the active involvement of all internal and external stakeholders in decision-making processes.
Transparency and Accountability: To act with openness and a sense of responsibility in all quality processes.
Ethics and Academic Integrity: To uphold ethical principles and academic values in every activity.
Innovation and Digitalization: To manage digital transformation and innovative practices with a quality-oriented approach.
Social Responsibility: To contribute to social benefit and sustainable development.
Universality: To adopt universal quality standards and maintain international competitiveness.